Posted inChina, Germany, Shanghai, World

Cruise line, Alibaba set course for Chinese market

Norwegian Cruise Line, which is set to enter the Chinese cruise market with a purpose-built premium cruise ship in June, is partnering with Alibaba for its entry into the market. The partnership will see Alibaba supporting Norwegian Cruise Line with customer engagement, online-to-offline experiences, and data insights. Norwegian Joy, a cruise ship with a capacity […]